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Break Through the Industry Dilemma with Technology

Jul 26, 2022 | Industry Company Dynamics | 0 comments

In recent years, the development of the machinery industry has been troubled both internally and externally, and the entire industry has fallen into a trough. However, Hangzhou Advance has adjusted its sales strategy to ensure market share. At the same time, it has paid close attention to the development of new product technology, so that the company’s market share has not decreased, but has expanded.

Hangzhou Advance Company believes that with the change of user structure, the real growth point of the construction machinery industry in the future lies in the progress of mechanical technology and the comfort of operation, and the company has actively deployed in the configuration and design of related products.

It can be said that no matter how the macro-control and industry situation changes, Hangzhou Advance has never relaxed its investment in technology development. The highest power gearbox developed by Hang Gear was born, which further established Hangzhou Advance Group position in the national marine gearbox industry.

The main propulsion system of the 53-meter special fishing boat produced by Hangzhou Advance Gearbox Group Co., Ltd. has passed the on-site acceptance of the user and the shipyard experts, laying a solid foundation for the complete set of Hangzhou gearbox marine machinery products to enter the field of high-end special ships.

With the continuous development and progress of fishery, and the country’s vigorous encouragement of private ocean fishing operations, the demand for adjustable propellers for civilian ships that can recover the cost in three years will usher in a period of obvious high growth. The company’s products have an absolute advantage in the domestic market by virtue of excellent technology and perfect after-sales service. Just five years ago, this field was occupied by foreign brands.

With the continuous improvement and increase of the country’s attention and investment in maritime affairs, the company has made great breakthroughs in the integrated sales of ship propulsion systems in the field of ship supporting. The company’s high-precision marine gearboxes such as ocean-going fishing vessels, official vessels, high-speed speedboats, special vessels, offshore engineering vessels, and scientific research vessels have increased significantly, and the sales of marine products have increased year-on-year, which is stronger than the entire shipbuilding industry.

In terms of wind power business, as the wind power industry shifts from unilaterally pursuing the quantity of wind power to focusing on the quality and quantity of wind power, the Company’s favorable factors have gradually increased. As the drafting unit of the national standard of “Wind Turbine Gearbox”, after several years of vigorous investment and cultivation, the company has developed products from joint development with foreign companies, and now produces and sells products with independent intellectual property rights. The company’s wind power speed increase box The products have won a good market reputation in the fiercely competitive market, with outstanding performance in trouble-free operation and high quality and reliability. The company’s major wind power customers have completed inventory depletion in the second half of 2013, and have started to book a new batch of orders.

Up to now, the company’s major wind power customers have increased from one in 2011 to five in 2013. It is expected that the number of customers and sales will increase significantly this year. In terms of price, the price per kilowatt unit has stopped falling and rebounded at the end of last year. This is the first time that the price of wind turbines has rebounded in the past four or five years. At present, the industry has reached a consensus on the warming of the wind power industry, and the company will seize this industry opportunity, to give full play to the company’s advantages in market share, and strive to achieve some gains in sales this year.

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Sales Team


Marine Engine - Mrs. Hailey Tang

Sales Director - Mr. Jasper Lee      

Service Team


Customer Service - Mrs. Wendy Fu

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